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When Juventus signed Dusan Vlahovic this January, it continued an almost ritual process of the Bianconeri snapping up the best talent in Serie A. Vlahovic had scored 17 times this season for Fiorentina, but the powerless to stop him for heading to Turin, especially after Juventus put over €81m on the table.
Money aside, most outsiders struggle to comprehend just why Juventus’ rivals keep selling them their best players. Particularly when it weakens their own agenda and tightens the Old Lady’s grip on Italian football. To try and understand why, this week on Euro Football Daily Explained we decided to delve into the unique world of the Italian transfer market, and look at the historic events and changes that have lead to Juventus’ monopoly over the market. It’s a story of power, prestige and economics.
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By Euro Football Daily
March 13, 2022
